While browsing the May 2012 issue of Cosmopolitan at my dentist’s office, I came across this Nivea advertisement. With the tagline, ‘Discover Beauty Within’, this advertisement is a huge departure from a previous Nivea campaign which suggested that men “re-civilize themselves”. Don’t know what I’m talking about? Check out this post on NHM and another on Adweek. That ad was …Read more »







