Samsung Commercial – GALAXY S III “Share Shot”
Stop and take a second. Think about your current Facebook profile picture. Or your Twitter icon. Or if you’re an Instagram model *snickers*, ask yourself this question: how much time do you spend trying to take that perfect shot? A few seconds, or a few minutes? And once you get that shot, what do you do with it? That’s right, you share it with your friends, family, co-workers, frienemies, etc.
With the spread of social media, taking that perfect picture is slowly becoming more and more important for some consumers and being able to share that picture is also important.
[youtube http://www.youtube.com/watch?v=9eQXi_qmovI&w=560&h=315]
Companies like Samsung want consumers to know they understand that desire (or for some, a need?). Their most recent Samsung GALAXY S III commercial is a hilarious comparison between the old way of sharing pictures and the new way. It starts with a group of friends on a boardwalk who stop someone to take their picture. He quickly becomes overwhelmed by their requests, as 1 picture becomes another…and another.. with multiple poses and multiple cameras. The camera then cuts away to another group of friends (with TWO NATURALS) who all have the Samsung GALAXY S III. Easily, all of the photos are shared with the group.
Side note: Can I just say how much I love seeing men with natural hair in commercials? And a commercial with two natural hair actors in it? What could be better!
Check out another commercial from Samsung with two naturals in it.
